2022
AMPLIFY Conference 2022
Inspired by the theme “Amplify,” this vibrant sales event identity blended playful energy with polished design. Visuals were applied across digital assets and branded merchandise, creating a cohesive and motivating experience for attendees.
Branding & Identity Design
Art Direction
Marketing & Print & Collateral
Client /
LimeLife by Alcone
For LimeLife’s annual sales event, I spearheaded the creative direction for the theme “Amplify”—a concept designed to inspire attendees to amplify every aspect of their lives, from achievements and creativity to confidence and joy. The visual identity was playful, energetic, and uplifting, while still refined enough to resonate with a corporate audience. I developed the event logo and wove key elements of LimeLife’s branding into the design to ensure a seamless connection to the larger brand story. In addition to digital assets like a custom PowerPoint presentation, I designed two graphic tees and branded merchandise, including a water bottle, allowing attendees to carry the spirit of the event with them beyond the experience.
